Custom Area Analysis lets you draw your own geographies—beyond standard boundaries—then run demographic and economic reports for exactly the area your project cares about.

Define Your Own Areas

• Draw on the map: Use polygons, lines, or buffers in the Map Explorer to outline a project‑specific area.
• Radius & drivetime: Combine with Labor‑Shed & Drivetime for workforce‑oriented areas.
• Save for reuse: Store custom areas for recurring analysis or reporting.

Run Targeted Reports

• Demographics & workforce: Pull the same metrics available in Demographic & Workforce Reports, but for your custom area.
• Housing & childcare: Understand affordability and childcare context using Housing & Childcare Reports.
• Exportable outputs: Use results in Site Reports and Proposals.

Custom Area Analysis is ideal for unique labor sheds, corridors, or cross‑boundary projects.